Our Values

Doing Business with purpose

We believe in doing work that matters.

Being passionate about design means we look for projects that we care about. Shift takes special interest in work that brings positive change to the world, supports local economies, reduces hunger, protects the environment and promotes social good.

Our Team

Meet our team

David Padron

CREATIVE DIRECTOR | VISUAL DESIGN


With over 25 years of agency experience, our founder, David serves as the creative lead on design and graphics. With years of leading creative teams, his work bridges a wide range of design styles and pulls from his background as a fine artist. David is committed to keeping his work fresh and stays up to date on current trends and technology.

• Master of Arts in Graphic Design, Arizona State University
• Bachelor of Fine Arts in Graphic Design, California State University, Fresno

David Padron

Creative Director | Visual Design

Jodi Bearden

CREATIVE DIRECTOR |
STRATEGY & BRANDING


As a founder at Shift Creative, Jodi is a strategist, designer and a brand builder. Her thoughtful approach develops the foundation on which great brands are built. From campaign strategy and messaging to copywriting and brand development, her work seeks that spark of authenticity that will create an audience connection. Jodi brings over 25 years of agency and business management experience to the Shift Creative team.

• Bachelor of Fine Arts in Graphic Design, California State University, Fresno

Jodi Bearden

Creative Director | Strategy & Branding

Aubrey Hawk

PUBLIC RELATIONS | MEDIA


Shift associate Aubrey Hawk founded Aubrey Hawk Public Relations in 1998 with the goal of providing excellent local public relations services to clients who seek to enhance the Hawaii community. We specialize in public relations planning, strategy and implementation, advertising placement, marketing writing, creative media relations and story placement and event coordination.

• Bachelor of Arts in English Literature, University of California, Berkeley

Aubrey Hawk

Public Relations | Media

Chris Carr

INFORMATION TECHNOLOGY


Beginning his career as a game programmer for Sierra Online in the 1980s, Chris has spent the past 20 years working as top tier network administrator. Chris brings over 30 years of expertise to the Shift team, managing our internal network and serving as a technical consultant on projects.

Chris Carr

Information Technology

Jill Anderson

WEB DEVELOPMENT


Jill is an expert web designer and developer. She is passionate about crafting beautiful and responsive websites and has spent years operating her own successful web design firm. Jill brings years of experience and technical expertise to the Shift Creative team.

Jill Anderson

Web Development

Trasi Martin-Siske

PROJECT MANAGEMENT


Trasi is a professional at keeping track of the details. Specializing in technology projects, she coordinates resources, assets and people to ensure deliverables are timely and accurate. Trasi builds relationships, which in turn creates successful projects. Trasi's background in marketing gives her a wide range of experience and skills, including marketing support, project traffic, media placement, application development, and quality assurance.

• Bachelor of Science in Communication, Wayne State College

Trasi Martin-Siske

Project Management

OUR STORY

The year was 1994, the class was Offset Printing with Dr. Gullickson. On a September morning, amidst greasy-based inks and industrial paper cutters, two fresh-faced design students first met. A fast friendship was formed. They planned their class schedules together, consulted with each other on projects and laid the foundation for a working partnership that would shape their careers.

Twenty-five years later, having worked as the creative team in multiple agencies, our founders took action and realized their dream of forming their own agency. With a vision to conduct business more effectively and a goal of supporting positive change in the world, Shift Creative was born.

Awards

2023 Awards

AAF Awards – Bronze – Volcano Produce Website

American Digital Awards – SunPatiens Website

American Digital Awards – Volcano Produce Website

American Digital Awards – Michele Paape Listing Presentation

American Digital Awards – YWCA Hawaii Island Email Campaign

American Digital Awards – SuperCal Email Campaign

2022 Awards

Marcom – Sunview Ad Campaign, Platinum

Marcom – Hawaiian Chieftain Branding, Platinum

Marcom – Michele Paape Branding, Gold

Davey – HomeGrown Catalog, Gold

Davey – SuperCal Branding, Gold

Davey – Sakata Sustainability Campaign, Silver

Davey – New Horizon Branding, Silver

2021 Awards

America GD Awards – HomeGrown Campaign

America GD Awards – Preacher’s Daughter Branding

America GD Awards – Wolf’s Tale Logo

America GD Awards – Whipped Drinks Packaging

America GD Awards – Shift Creative Branding

America Web Awards – Sakata vegetables Website

America Web Awards – Bobalu Website

2021 Awards

Davey Awards – Whipped Drinks Packaging, Silver

Davey Awards – Stella Bella Ad, Silver

Davey Awards – HomeGrown Catalog, Silver

Davey Awards – Sweet Carnival Ad, Silver

Marcom – Yoga Sociale Branding, Platinum

Marcom – Soil Solutions Branding, Gold

Marcom – Sweet Carnival Ad, HM

Marcom – Bobau Website, HM

What Our Clients Say

The team at Shift were an absolute pleasure to work with. From conceptualization to finished product they demonstrated excellent communication, design acumen, and market research skills. They helped me to better understand my own company and branding as we went through the process together. This has been a huge factor in my business success. I couldn't be happier with how our company's branding and website turned out.
Dean Traylor
Owner, Yellowfin Knife
I reached out to Shift because we liked a few of the logos they had done. Little did I know how much additional work they put in to not just create a logo, but to build the brand. Jodi and David spent a ton of time understanding our business, listening to how we want our customers to feel, our expansion plans going into the future, and they put together an absolutely beautiful package that is going to be our foundation for building the experience unique to our business. Shift can look at trends in apparel and merchandise and produce designs that stand out in the current fashion. Shift can take financial reports and make them beautiful for investors. Shift can be a creative arm for your company. I highly recommend them.
Matt Wilson
Owner, Hawaiian Chieftain
Shift helped me realize a branding that went beyond a logo. Sometimes its hard to put into words what you’re looking for, as you are so impassioned by your fledgling business, yet their team helped formulate multiple options from the conversations we had. In the end I fell in love with the portfolio they presented. I highly recommend Shift for giving that personalized touch.
Aric Yeverino
President | The Dirty Bird, LLC
Shift is remarkable! They created my brand resulting in an online and print identity that truly reflects me. This branding has solicited remarkably positive feedback from clients and colleagues alike.
Michele Paape
Realtor®(S), Hawai'i Dream Properties
A succinct review of Shift Creative is easy and straightforward. They're creative, inquisitive, prompt, thorough, strategic and as a bonus, a lot of fun to work with. I strongly recommend them for any project small to large.
Phil Gruszka
Marketing Director, Gruszka Consulting
Shift Creative created my farm brand, Kalōpā Makai Farms. Branding takes a special talent. They got to know me, understood the aesthetic I liked and what I was looking for in a brand - vintage farm - but modern and clean. Really is there even such a thing? Not only do I love my brand, but I regularly get comments from my customers how much they like it too. That has to tell you something, because of all the things I sell and produce, the look of my brand gets the most comments. I would highly recommend Shift Creative to anyone who wants to brand their company. Not only are they creative and professional, they are patient, enthusiastic, and just a pleasure to work with. Shift is truly the best in the business.
Deborah Chai
Owner, Kalopa Makai Farms

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