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Seeding Change

Sakata Seed America is dedicated to using innovation to bring about a positive change in the world. This is the foundation for their business and products and also for their commitment to caring for the Earth and its people. As part of their sustainability program, Sakata Seed America began implementing sustainability measures at their facilities nationwide. Shift was approached to assist in the presentation and reporting of their sustainability initiatives with report, presentation and website design and content development and copywriting. The Seeding Change campaign brings together Sakata's vision and action in a narrative way while reporting data and project details....

Sakata Ornamentals

From Ageratum to Zinnia, Sakata Seed America is the authority on flowering plants. The Ornamental division distributes flower seeds, plants and cut flower products across the country, creating a more beautiful world. Known best for their two major retail brands, SunPatiens impatiens and SuperCal petunias, Sakata Ornamentals has developed thousands of flowers across over 50 varieties. Each year they introduce new varieties, new colors and improved products that make American gardens bloom brighter. Shift provides creative support for the entire Ornamentals division with branding, event and booth design, printed materials, advertising, digital and email marketing, signage, web design and more....

Peak Performance

Sierra Madre, Sierra Nevada, El Capitan. California is a hiker's paradise of monumental peaks to conquer. Named for these famed California mountains, New Horizons Watermelons were developed for improved grower performance. These melons last longer and ship better than traditional varieties, meaning better fruit quality for consumers. Shift developed the brand launch for these new varieties, building the outdoor performance concept into the brand and materials....

Sweet Carnival

Sweet Carnival grapes are an exclusive variety for Sunview Marketing. This specialty golden grape is unique in that it is extremely sweet. Such a special product needed creative promotion to help set it apart in the marketplace. The Shift team assisted with the original product launch and has continued to offer support for advertising, marketing and event materials.   Packaging Designed by the Shift Team at McDill Associates...

Solutions for Soil

Sakata Solutions provides a diverse range of quality soil substrates to help growers in all sectors to flourish. While dirt may not hurt, it can be a challenge to market a product that most people don't spend a lot of time considering. The Shift Creative team was brought in to help bring the Soil Solutions brand to life. With bold colorful graphics and fun illustrative accents paired with vibrant commodity images, Sakata Solutions now has a distinct style and personality that it can own. With new campaigns launching and event appearances to make, Sakata Solutions is a brand on the grow!...

Grow All You Can!

With the trend of getting back to basics at home there has been a resurgence of interest in backyard gardening. The Home Grown division of Sakata invites everyone, not just professional growers, to get their hands dirty growing their own vegetables. The Shift Creative team assisted with branding for the division and created their new 72-page catalog as well as digital and print marketing and advertising materials and event display graphics....

Whipped Drinks

A new entry in the coffee category is Dalgona whipped coffee, which took social media by storm as a make-it-yourself product. Using instant coffee and a milk frother, Instagrammers cast off their dependence on high-priced chain lattes. Capitalizing on this trend, Whipped Drinks branded and packaged whipped coffee as a subscription service with luxury branding and high end accessories. The product has brought a lot of buzz, including a write-up on Good Morning America. Shift Creative provided print and packaging design for the full line of products....

A Dirty Little Bird

Dirty Bird Lounge is here to pickle your liver. Located in the east Bay Area town of Hayward, California, Dirty Bird Lounge is a bourgeois dive bar with a surprisingly high top shelf. The Shift Creative team was proud to be with this client from its start. Now in shiny new digs, the Bird keeps on being its filthy little self, now with full table service dining and a cafe for the early risers. Stumble in for refreshment and small bites....

Feeding the World

Sakata Seed America is one of the nation's top vegetable seed suppliers. Dedicated to providing Non-GMO seeds and sustainable growing, Sakata adheres to an ethical business approach. Feeding the world is hard work and the Shift Creative team provides support with event graphics, print and digital collateral, promotional materials, trade advertising, email marketing, web design and signage....

Kalopa Makai Farms

Perched upon the cliffs of the scenic Hamakua Coast with a panoramic view of the Pacific Ocean, you will find Kalopa Makai Farms. A model for modern sustainable agriculture, Kalopa Makai farms holds to traditional values of self-sufficiency and quality that can only be found in products made by hand. Known for their hand-harvested, hand-roasted, small-batch estate coffee, they produce a myriad of farm crafted products, including hand pressed avocado oil, soaps, jellies and jams, teas and more. Shift Creative was brought in to help create a cohesive branding identity and help build campaign, packaging, event and marketing materials. To capture the unique spirit of this business we brought in a vintage craft feel to reinforce the handcrafted nature of their products and tie into the proprietor's personal style....